I think it’s very important to have coaches in life.  There are people who are further along the road in many areas which I want to improve.  A coach can guide me past and around the potential pitfalls that would derail me from achieving my goals.  A coach has a different perspective of the playing field than the players themselves.

Here is an article I wrote for one of my coaches who helps me tremendously as I position my business in the competitive Toronto marketplace:

Craig Armstrong’s Story on DYB Coach

In the post I talk about the importance of having a systematic way of running a business.  Systems make for a more consistent customer experience, which is paramount.

My coach also taught me to ask “what does a great painting experience look like to you?”

People have different expectations of their painting contractor, a great painting experience happens when we meet those expectations:

• some want great care to be taken regarding job-site cleanliness,
• some want assurances that if a job is started the crew will finish it before moving on to another job
• some want to make sure that we’ll keep the door closed so that the indoor cat won’t escape
• and many more

We want to make sure that your expectations are spelled out and taken care of so that you can have a great painting experience.

My coach also taught me about providing value.

I try to provide value through sharing my knowledge in these blog posts.  I provide value by carefully curating a list of trusted tradespeople I can refer to my clients – tradespeople that I know will provide you with a great experience.  I know that I need to provide value to you first before you’ll be comfortable using my services.

I believe having a coach allows me to provide a better end product to my clients and that makes great business sense to me.

If you’d like to have a great painting experience book a quote and I’d be happy to Transform your home with lasting beauty!